The two most famous and popular spots on the Northeastern coast
Affectionately referred to as ‘Jeri’, Jericoacoara first was discovered in the 80s by windsurfers and hippie travellers. In 1987, author Cal Fussman branded Jeri as the most beautiful beach in Brazil in his “Beauty and the Beach” travel story in the Washington Post. Since then, tourism development ran rampant and Jericoacoara has undergone various cycles of growth. Nowadays, the village is closed to private traffic; like in Zermatt/Switzerland tourists need to leave their cars at the village gates, a great relief to getting along in the sandy tracks of Jeri. The village features a tremendous selection of hotels for every budget, chic restaurants, street hawker food stands, cool bars, cute little boutiques, and the biggest choice of song and dance along these shores. The daily highlight includes marvelling at the sunset from the aptly named Sunset Dune. Preá can be considered somewhat of a little sibling to Jeri. It has a quieter vibe and is almost exclusively geared towards Kitesurfing.
Due to its northerly pointing land tip Jeri (and Preá) are considered the strongest wind spots in the Northeast.